Content

To make the most out of the four filming days at Wall Studio’s, I want to create content for multi purpuse and cross platform use. This means multiple video’s and photo’s for use on YouTube, Instagram, TikTok and the Wall Recordings website.

Concept 1 - Through The Wall - Behind the Scenes

In this video we will show what goes on behind the scenes at the Wall Recording Studio’s this week such as showing the artists that are visiting, artists producing togheter in the studio and everyone sharing laughs and having fun in the meantime. This concept will be delivered in a long format video for Youtube and a short format video for Instagram and TikTok.

In the long format version, we’ll explain to the viewer what went down the past week at the studio’s. The viewer will be guided trough this by Artists themself explaining what they are doing at Wall, what they came for and how the vibe is. Footage will show everything going down behind the scenes as mentioned above. The video will be shot in a documentery style, but edited quite fast and snappy to make it appear more as a recap/ aftermovie and keep it interesting for the viewer.

The short format version will excist more out of rough material, somewhat less produced. This gives the viewer the feeling they are in the moment and are experiencing everything with the artists on screen. It will be less explanatory, and feel more like a recap.

  • Short format delivery date: 28/07/23

  • Long format delivery date: 02/08/23

Concept 2 - Through The Wall - Studio Tour

A Studio Tour is kind of self explanatory. We are guided by Afrojack himself trough the compound while he talks about the idea behind building the studio’s, the fun details incorporated into the building and we also show some fun moments that might happen in between this Studio Tour. This will all be guided by beauty shots showing of the studio’s, the instruments, gear and producers working with it all. This will also be a long format video made for YouTube, but a short version will also be made to promote the video on socials.

  • Delivery date: 11/08/23

Concept 3 - Through The Wall - Artist Insights

Because a lot of artists are visiting, I thought it would be fun to select some of them and get them to do a quick interview on camera. In this interview they can explain a bit more about themselves and their music, the final videos will be short artists introductions while their seen producing and having fun in the studio. I also want to ask them around 5 fun questions wich we can later release in a fun montage combined with the other artists we interviewed.

  • Amount of artists interviewed: 8-10

  • Delivery date: 04/08/23 (May differ)

Concept 4 - Through The Wall - Quick Peak

In addition to videography, I will also bring my photo camera to shoot some fun behind the scenes photography in the studio’s and halls. These can be posted in between video’s or during the week to create more interaction with the fan base of Wall and show off who has been in the compound.

Concept 5 - Through The Wall - We put our creators first

Last but not least, I would love to create a more developed and produced video that speaks about the reasons and motivations behind Wall Recordings as explained on this page. This video will be created by using the recorded intervieuws and footage from the week at the studio and have a more cinematic approach. This video is ment for YouTube and the Wall Website to convince viewers, potential clients and/or promotors about the motivations of wall, and leave them with a positive impression. This video will stand out on the Wall website and socials because anything like it hasn’t been done by Wall Recordings yet.

Delivery date: 25/08/23

*Note: For each long format video a short form teaser will be created for promotional purpose on Instagram and TikTok.